Roman Makarov | JaySearch Blog
Roman Makarov
Co-founder of JaySearh.com (Google Search Console rank tracker), 14 years of experience in SEO/GEO for B2B SaaS, 2 exits on Empire Flippers
Hey everyone 👋
I've been doing organic growth for 14 years — long before Panda, Penguin, Hummingbird, and honestly, before most of us knew about it.
Here's a quick snapshot of what I've done so far:
- Scaled organic traffic and inbound pipeline from Google across dozens of B2B SaaS products (EdTech, TravelTech, MarTech, TelecomTech, and beyond)
- Built and executed multilingual Programmatic SEO projects (US, France, Germany, Poland, and Spain)
- Founded, grown, and exited 2 businesses on Empire Flippers
- Put together a highly skilled multilingual team of SEO/GEO specialists — together we move B2B SaaS companies up Google SERPs
- Built a rank tracker JaySearch.com powered by Google Search Console data
On this blog, I write about SEO/GEO, organic growth, and marketing for B2B SaaS.
Besides work, I'm just as much a thrill seeker as an SEO geek — I've hiked the Lycian Way in Turkey, trekked to Annapurna Base Camp in Nepal, and ride enduro whenever I get the chance.
Feel free to follow me on Facebook and LinkedIn, and reach out if you have any questions about SEO/GEO for SaaS!
Articles by Roman Makarov
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